Turning Ideas Into Ownership
The BRCC Product Development Initiative is designed to turn ideas into shelf-ready products that represent Black innovation, culture, and ownership. We help members bring their visions to life — whether it’s food, clothing, supplements, skincare, or household goods — by guiding them through every step of the product development process.
Our initiative connects entrepreneurs and creators with the resources, expertise, and manufacturing power needed to build high-quality, market-ready products under the BRCC or custom private labels.
What We Offer:
• Concept-to-Product Support – From idea development to design, packaging, and production.
• Manufacturing Access – Partner with trusted manufacturers to produce at scale.
• Retail Placement Opportunities – Get your products in BRCC retail outlets, online stores, and nationwide grocery and retail chains.
• Branding & Marketing Assistance – Develop strong brand identity and messaging that resonates.
• Discounted Development Costs – BRCC members receive up to 25% off on all products developed through the initiative.
Benefits for Businesses:
• Launch your own product line with confidence and expert support
• Avoid high startup costs by leveraging BRCC’s network and buying power
• Build credibility and visibility through BRCC’s national brand platform
• Increase revenue streams by expanding from service-based to product-based income
Benefits for Individuals:
• Invest in and support products made by your community
• Participate in ownership or co-branding opportunities
• Access exclusive, culturally-relevant goods designed with purpose
• Be a part of a movement that builds wealth and representation from the ground up
The BRCC Product Development Initiative is where ownership begins.
Whether you have a vision, a sketch, or just a dream — we’ll help you bring it to market and make it matter.
What We Offer
Our end-to-end support includes:
- Product Formulation:
Work with trusted labs and partners to develop high-quality, safe, and effective products tailored to your brand.
- Branding & Packaging Design:
From logos to labels, we help you create visually compelling, market-aligned branding that stands out.
- Labeling & Compliance: Ensure your products meet industry regulations and labeling standards for retail and e-commerce.
- Manufacturing & Fulfillment:
Access affordable, reliable production options through our partner network and manufacturing partners.
- Retail Placement Support: We assist with distribution strategies, pitch preparation, and introductions to potential retail partners.
Member Advantage
As a BRCC member, you receive:
25% off all BRCC-developed products — a significant discount that helps you bring your vision to life while keeping costs low.
Our initiative is about more than launching products—it's about building ownership, expanding representation, and putting more Black-owned brands on shelves nationwide.
Ready to Build Your Brand?
Let BRCC help you bring your product to life.